A phishing scam is a method by which fraudulent websites seek to obtain confidential and private information, such as passwords and card details, through misleading customers. Most phishing websites attempt to pose as a trustworthy entity in an effort to make users part with their private information.
Phishing scams explained
The internet is a vast platform for users to access goods and services across the globe however, it is important to consider the safety and security of websites before entering valuable information into payment and other identification portals. Most phishing websites target their victims through emails, spoofs or instant messages, providing users links to be redirected to their websites.
The websites are specifically designed to appear legitimate, through careful selection of images and words, phishing websites trick users to trust them and enter information to proceed. There are various measures that have been taken in order to reduce the number of phishing scams such as legislations, public awareness and training.
As mentioned, most phishing scams reach victims through emails – prompting them to click on a link that takes them to a phishing website. The reason that many users trust these emails is due to the fact that they “look” legitimate and are often posing as a well known organization. Once the person is redirected, the website is likely to ask for information regarding identification or bank account details, deceiving users to enter this information in order to proceed.
Despite educating the public and increasing awareness in terms of phishing scams, it is a type of internet fraud that is constantly increasing in number. The reason for this may be that users are falling into the trap of clever design work and trusting the emails that carry redirecting links.