3-D Secure Authentication

3-D Secure Authentication is a newly introduced system that is aimed at lowering chargebacks and forms of online credit card fraud. It functions by requesting an additional PIN authorization code during the process of an online payment. Visa actually developed the 3-D Secure Authentication concept intending to make Internet transactions they provide their clients as more secure naming it ‘Verified by Visa’. MasterCard also adopted a similar protocal named the MasterCard SecureCode.