Co-Branded Card Issuing
A co-branded card is a card that typically involves both primary and secondary co-branded companies. It is implemented by a business entity, a bank and a credit card provider, such as VISA or MasterCard. Typically, a co-branded card with feature three logos: the card issuing company, the brand of card and the other company seeking the co-branded debit card for their own promotion. Acquiring a co-branded card to issue to your clients will assist in creating a bridge between your company and your clients, and will help to enhance customer loyalty and brand recognition.
For more information on how DeltaQuest can assist you with your co-branded credit or debit card issuing requirements, please Contact Us.
Co-Branded Card Issuing Benefits
A co-branded credit card is a card that is offered by a credit card company that is jointly sponsored by a bank and a retail merchant. Most credit card companies now offer co-branded credit cards. Co-branded cards can be issued at a lower cost than conventional retail private label cards. They benefit all parties involved, as they give issuing banks access to new customers, and promote the branded company’s name.
An important feature of co-branded cards is that they provide a business with an opportunity to print the company name and logo onto the cards. This enhances the brand recall value of the company and serves to remind the customers of the company each time they use the card. A co-branded card can effectively help the applicant company to increase its client base and enhance consumer loyalty.
Many retail merchants choose to set up a co-branded credit or debit card, as it is tailored specifically to the items and services offered by the company. Co-branded credit cards come with a variety of customer loyalty schemes, promotions, bonuses and incentives. In setting up a co-branded credit card you will be able to offer your clients a number of discounts or rebates that will only be available to the card holder. Your customers will therefore be able to benefit from the value added services associated with the card, which will help to enhance the relationship with existing customers and attract new customers to your company.
Co-Branded Card Payments with DeltaQuest
DeltaQuest provide advice, guidance and assistance to companies of a range of sizes who wish to obtain a co-branded credit card. We can help you to find the right credit card provider and bank for your co-branded card requirements, as well as successfully integrate the card into your business. This will assist you in enhancing your customer base and improving current customer relations. Our dedicated team of consultants is on hand to assist you in acquiring a co-branded card through the right credit card provider and bank.
Complete our Co-Branded Card Application
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